{"id":72102,"date":"2023-01-18T06:09:26","date_gmt":"2023-01-18T05:09:26","guid":{"rendered":"https:\/\/www.wanarun.net\/blog\/?p=72102"},"modified":"2023-01-18T08:43:34","modified_gmt":"2023-01-18T07:43:34","slug":"circle-une-chaussure-de-running-ecoconcue","status":"publish","type":"post","link":"https:\/\/www.wanarun.net\/blog\/circle-une-chaussure-de-running-ecoconcue-72102.html","title":{"rendered":"Circle : une chaussure de running ecocon\u00e7ue ?"},"content":{"rendered":"\n
\"\"<\/a><\/figure>\n\n\n\n

L’\u00e9cologie est devenue un sujet centrale dans nos vies, si les envies et la pratique sont parfois d\u00e9corr\u00e9l\u00e9es, la prise de conscience \u00e9volue dans le bon sens. Ce n’est pas toujours simple de changer ses habitudes. Dans le milieu du running, un sport qui se veut sain et proche de la nature, la production du mat\u00e9riel est encore largement d\u00e9localis\u00e9e en asie avec des mati\u00e8res premi\u00e8res en majorit\u00e9 issue du p\u00e9trole. <\/p>\n\n\n\n

Le constat est amer mais cette industrie est en pleine \u00e9volution et surtout en pleine r\u00e9volution. La marque Salomon travaille sur une usine de production en France, certaines mati\u00e8res commencent \u00e0 \u00e9voluer vers des mati\u00e8res eco sourc\u00e9es.<\/p>\n\n\n\n

Si les besoins en production des grandes marques sont, pour le moment, compliqu\u00e9s \u00e0 modifier du jour au lendemain. Il est donc fort \u00e0 parier que l’initiative viendra d’une petite marque. C’est en tout cas le pari d’une marque francaise Circle<\/strong>. Apr\u00e8s avoir lanc\u00e9 une gamme textile, elle lance les pr\u00e9commandes d’une chaussure de running eco-sourc\u00e9e et produite en Europe.<\/p>\n\n\n\n

Mati\u00e8res premi\u00e8res <\/h2>\n\n\n\n

Si les textiles sont de plus en plus souvent issus de fili\u00e8re qui n’utilise pas de p\u00e9trole (j’omet l’\u00e9lectricit\u00e9 utilis\u00e9e pour produire), c’est encore une petite partie de la production. On peut parler de la laine de merinos et de ses propri\u00e9t\u00e9s \u00e9tonnantes que j’ai d\u00e9j\u00e0 \u00e9voqu\u00e9 sur ce site mais aussi de mati\u00e8re plus v\u00e9g\u00e9tal comme le bambou.<\/p>\n\n\n\n

Circle a d\u00e9cid\u00e9 d’utiliser le m\u00e9rinos et le Tencel (issue de pulpe de bois et de solvant non toxique) pour constituer la tige de la chaussure. <\/p>\n\n\n\n

Pour la semelle interm\u00e9diaire, nous avions d\u00e9j\u00e0 \u00e9voqu\u00e9 les \u00e9tonnantes propri\u00e9t\u00e9s de l’huile de ricin que l’on peut retrouver dans les semelles nouvelle g\u00e9n\u00e9ration avec des propri\u00e9t\u00e9s \u00e9tonnantes en terme d’amorti. Pour la semelle d’usure, le caoutchouc naturel poss\u00e8de des capacit\u00e9s de grip int\u00e9ressante.<\/p>\n\n\n\n

C’est sur ces bases int\u00e9ressantes que la marque Circle se reposent pour la cr\u00e9ation de cette chaussure plus \u00e9cologique.<\/p>\n\n\n\n

Production en Europe<\/h2>\n\n\n\n

Au del\u00e0 des mati\u00e8res premi\u00e8res, c’est aussi la production proche du lieu de vente qui est un v\u00e9ritable sujet puisque le transport entre le point de production et le point d’utilisation est une facteur important d’\u00e9mission de CO2.<\/p>\n\n\n\n

De nombreuses marques travaillent sur ce sujet, mais ce n’est pas si simple que \u00e7a. Si l’assemblage des diff\u00e9rentes parties et la cr\u00e9ation des parties textiles est tout \u00e0 fait envisageable en Europe. C’est souvent la production des semelles qui posent probl\u00e8me, les fameux moules utilis\u00e9s pour injecter la mati\u00e8re qui va donner toutes les propri\u00e9t\u00e9s d’amorti de la semelle. <\/p>\n\n\n\n

Circle sur la bonne voie <\/h2>\n\n\n\n

Si pour le moment, les marques qui s’engagent dans cette voie privil\u00e9gie la durabilit\u00e9 des produits (comme NNOrmal) ou le recyclage de mati\u00e8re plastique (comme adidas), Circle essaye de mettre toutes les innovations techniques qui vont dans le bon sens sur une chaussure.<\/p>\n\n\n\n

Vous \u00eates sans doute s\u00e9duit par l’initiative, mais la r\u00e9alit\u00e9 nous rattrape assez vite et ce n’est pas demain que vous allez pouvoir courir avec le mod\u00e8le SuperNaturel de la marque Circle, il faudra attendre au minimum un an pour voir produire les premi\u00e8res chaussures.<\/p>\n\n\n\n

Maintenant que la th\u00e9orie est pos\u00e9e, il faut passer \u00e0 la pratique, Circle lance une campagne de pr\u00e9commande et les premi\u00e8res chaussures devraient \u00eatre disponible au d\u00e9but de l’ann\u00e9e 2024. Vous pouvez participer aux pr\u00e9commandes sur le site de Circle<\/a>.<\/p>\n\n\n\n

Encore une fois, la r\u00e9alite nous rattrape mais esp\u00e9rons que l’initiative sera suivie mis en tout cas, elle semble ouvrir le champ des possibles.<\/p>\n","protected":false},"excerpt":{"rendered":"\"\"<\/a>

L’\u00e9cologie est devenue un sujet centrale dans nos vies, si les envies et la pratique sont parfois d\u00e9corr\u00e9l\u00e9es, la prise de conscience \u00e9volue dans le bon sens. Ce n’est pas toujours simple de changer ses habitudes. Dans le milieu du running, un sport qui se veut sain et proche de la nature, la production du […]<\/p>\n","protected":false},"author":1,"featured_media":72103,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12501,12502,9],"tags":[],"yoast_head":"\nCircle : une chaussure de running ecocon\u00e7ue ?<\/title>\n<meta name=\"description\" content=\"L'\u00e9cologie est devenue un sujet centrale dans nos vies, si les envies et la pratique sont parfois d\u00e9corr\u00e9l\u00e9es, la prise de conscience \u00e9volue dans le bon\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wanarun.net\/blog\/circle-une-chaussure-de-running-ecoconcue-72102.html\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Circle : une 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