Julien Chorier<\/a> a parl\u00e9 de ses prochaines chaussures avec un commentaire tout aussi \u00e9nigmatique : \u00ab\u00a0Voici mes chaussures pour ma prochaine course. RDV en 2015\u00a0\u00bb.<\/p>\nAlors forc\u00e9ment, les connaisseurs de la marque se demandent ce qu’il peut se passer chez Hoka ? L’oversize va t’il disparaitre ? Non rassurez-vous Hoka ne renie pas son pass\u00e9 et encore moins son avenir dans l’OverSize.<\/p>\n
Depuis le rachat par l’am\u00e9ricain Deckers, la marque a des moyens plus importants. Les \u00e9quipes de d\u00e9veloppement en France et aux Etats-unis travaille sur le futur de la marque.<\/p>\n
A quelle utilisation est destin\u00e9e ce nouveau mod\u00e8le ? En montrant ce nouveau mod\u00e8le en d\u00e9cembre, Julien Chorier a vite \u00e9t\u00e9 d\u00e9masqu\u00e9, il s’agit de pointes de cross. En effet, en pleine saison de cross et vue la physionomie du mod\u00e8le, il est \u00e9vident que l’athl\u00e8te fran\u00e7ais va porter ces pointes pour les championnats d\u00e9partementaux de cross.<\/p>\n
Et le futur ?<\/h2>\n
Avec la Huaka, la Stinson, la Conquest, Hoka a montr\u00e9 son envie d’aller plus loin. La marque \u00e9largit de plus en plus sa gamme de produit. A l’avenir, Hoka risque de devenir une des marques incontournables de la plan\u00e8te running mais encore faudra-il transformer l’essai.<\/p>\n
Dans le trail, Hoka est d\u00e9j\u00e0 une marque qui compte, il suffit de prendre le d\u00e9part d’une course pour voir qu’un grand nombre de coureurs l’ont d\u00e9j\u00e0 adopt\u00e9.<\/p>\n
2015 devrait nous apporter une partie de la r\u00e9ponse…<\/p>\n","protected":false},"excerpt":{"rendered":"![\"\"](\"https:\/\/www.wanarun.net\/blog\/wp-content\/uploads\/2014\/12\/hoka-cross-150x150.jpg\")
<\/a> C’est en partageant une simple photo de Christophe Aubonnet (un des initiateurs de la marque Hoka) que Julien Chorier a parl\u00e9 de ses prochaines chaussures avec un commentaire tout aussi \u00e9nigmatique : \u00ab\u00a0Voici mes chaussures pour ma prochaine course. RDV en 2015\u00a0\u00bb. Alors forc\u00e9ment, les connaisseurs de la marque se demandent ce qu’il peut […]<\/p>\n","protected":false},"author":1,"featured_media":42453,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[24],"tags":[793,795],"yoast_head":"\n
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<\/a>C’est en partageant une simple photo de Christophe Aubonnet<\/a> (un des initiateurs de la marque Hoka) que Julien Chorier<\/a> a parl\u00e9 de ses prochaines chaussures avec un commentaire tout aussi \u00e9nigmatique : \u00ab\u00a0Voici mes chaussures pour ma prochaine course. RDV en 2015\u00a0\u00bb.<\/p>\n